Consumer Health and Lifestyle
Our expectations of living a long, healthy life with access to the latest medicines and quality care free at the point of delivery are putting incredible strains on our health service and those who work in it. In seeking to square this difficult circle, politicians are exhorting us to lead healthier lifestyles and to access as much care and support as close to home as possible. Social care continues to dominate the political agenda and provides opportunities for service providers to help shape future policy in this area. Over 60 years since the creation of the NHS, health still remains a political subject as politicians debate how private and third sectors might contribute the delivery of services. Legislative and regulatory threats to food companies continue to surface with unrelenting pressure from NGOs. Issues of marketing and lifestyle, such as gambling and drinking, are under constant scrutiny with implications for those in these industries.
Bell Pottinger Public Affairs’ Consumer Health and Lifestyle Unit works closely with clients to assess where the commercial risk and reward lies in intervening in the public policy debates surrounding health and lifestyle, based on a firm understanding of the commercial drivers within our client’s business. Our focus is on providing them with the intelligence, insight and influence they need to achieve their commercial objectives. Our services include:
- Parliamentary and stakeholder monitoring
- Ad hoc research briefing and advice
- Message development
- Contact building
- Informal networking
- Campaigning
- Media training
- Stakeholder Engagement and political intelligence at EU level
Contact: Stephen Lotinga, Director
slotinga@bell-pottinger.co.uk
